On THE MARK

St. Patrick’s Day Parade

Crisis CommunicationsSt. Patrick's Day ParadeAn accident during Savannah’s famous St. Patrick’s Day Parade leads to immediate crisis communications efforts. THE CHALLENGE During one of the biggest St. Patrick’s Day Parades in the U.S., a car lost control and ran into...

DeSoto Hilton

Crisis CommunicationsDeSoto HiltonA tragic event at a Savannah hotel calls for a thoughtful crisis communications strategy. THE CHALLENGE A hotel maintenance worker found the body of a dead soldier in a maintenance area. Sadly, the soldier was missing for nearly two...

Johnny Harris

Reputation ManagementJohnny HarrisA popular restaurant’s closing for land re-zoning requires attentive responses to patrons and residents. THE CHALLENGE When the owners of the classic Johnny Harris Restaurant entered into an agreement to explore opportunities for...
Canady’s Country

Canady’s Country

BillboardsOnline AdvertisingTelevisionSocial MediaCanady'sCanady's Country Campaign THE CHALLENGE Canady’s Precision Air Conditioning & Heating was looking for a fun and exciting new advertising campaign that would help the business stand out among its...
Susan G. Komen

Susan G. Komen

Annual ReportsGraphic DesignMarketing StrategyPrintRadioTelevisionMedia RelationsSusan G. KomenRaised Here, Stays Here THE CHALLENGE When the Susan G. Komen Race for the Cure came to the Coastal Georgia area in 2006, it faced a number of challenges, most notably the...