On THE MARK

SEO Budgets to Increase in 2014

Search is king, and in this digital age it’s no wonder to see marketing budgets shift towards increasing companies’ online footprints. According to a survey conducted SEMPO and Econsultancy, nearly 70% of agency respondents said their clients’ SEO...

Mapping Out Google Usage by State

Really interesting data from online advertising company Chitika about Google usage by state. The research found, among other things, that there is a positive correlation between higher job growth and education level and use of Google as the preferred search engine....

The New SEO Method Part 1: Social Signals

This post is part one in a three-part series on new search engine optimization methods. Check back next week for Part 2: Rich Snippets. As time goes on, search engines are looking to an increasing number of variables when determining a website’s search engine...